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Effectiveness of presentations and sales pitches

Posted in September 25th, 2007

I have grown tired of boring-neverending-supposed-to-be salespitch presentations that someone in front of me simply reads out loud. Yes, one of those with 60 slides condensed of the latest acronyms where you try to be smart and don’t admit you have never heard of… just write them down to google them later or maybe wikipedia will come to the rescue….
I bought the idea from Guy Kawasaki, managing director di Garage Technology Ventures, a columnist for Entrepreneur Magazine, that we all should follow the 10/20/30 rule:

A PowerPoint presentation should have ten slides,
last no more than
twenty minutes,
and contain no font smaller than
thirty points.

Watch his reasons below…

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About me

I am an application development manager at DHL Express Italy. I hold an MBA from Warwick Business School, a BA(Hons) in International Business from the European School of Economics (in partnership with Nottingham Trent University)and a professional marketing diploma from the Univerisity of California at Berkeley.
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