Archives
Dynamic ads on your PDFs?
A new advertising channel is coming to town with Yahoo and Adobe teaming up to provide dynamically generated (and, hopefully, relevant) ads on PDFs (Portable Document Format) either via the Internet or email. I think this news is welcome if you are into producing documents and looking for new ways to monetize your efforts (pay-per-click [...]
Xbox 360 opens to social networking
Microsoft has announced that with the upcoming Dashboard update (December, 4th), a new features called “Friends of friends” will be added. Basically you will be able to see the list of friends of your Xbox Live contacts (without leaving the Dashboard). As you can see from my snapshot you may choose to maintain your privacy [...]
Google feels lucky
Just read that Google is estimated to lose approximately $110 million of
revenue each year due to searches done through the “I’m Feeling Lucky” button and bypassing all the ads. In other words, around 1 percent of visitors expect Google to place the actual best result on top of others and are willing to go there directly [...]
No Google Android challenge for Italy
Italy has not been allowed to participate in the Google Android Developer Challenge due to “local restrictions“. I found many Italian blogs rightfully complaining about this and wonder if anyone in our government is going to take action… ehm, ok I know nothing is gonna happen… Another good occasion for Italy to show the rest of [...]


I am Customer Integration Services manager at DHL Express Italy. I hold a BA(Hons) in International Business from the European School of Economics (in partnership with Nottingham Trent University), a professional marketing diploma from the Univerisity of California at Berkeley and I am completing an MBA at Warwick Business School.
